Selling Canva Templates Made Me $5K in 30 Days
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| Selling Canva Templates |
"Is it feasible to generate money with Canva?" is a question I'm frequently asked.
I would have replied no way two years ago if you had asked me. Now fast forward 30 days, and I've made $5,000 selling Canva layouts.
So here's the deal: If I can earn money selling Canva templates, you can certainly do so as well.
I'll walk you through the eight steps I used to establish two successful Canva businesses that make over $5,000 per month in sales.
Ready? Let's get this party started.
Market Research and Product Validation
Market research and product validation are the first things you should do before creating your first Canva template.
You want to make certain that the product you're considering is in high demand.
Research and product validation no longer have to be a time-consuming and frightening procedure. All you have to do now is make a list of things that you'd like to create and sell.
If you're interested in the business area, for example, your list of templates might include social media templates, ebooks, branding kits, and so on... After you've made this list, you'll want to head over to Etsy. Go to the search bar and type one of the templates from your list into the box.
Let's pretend you're considering making Instagram story layouts. Start putting that into the search bar, and Etsy will show you a variety of potential search terms and phrases that shoppers are looking for on Etsy before you push enter.
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| Screenshotted from Etsy |
After selecting one of the alternatives, you'll be taken to a page where you can look at individual listings to see what's currently available, how the product is made, how it's optimized, and how excellent the reviews are. After you've done your research, consider what you can offer that will be more valuable. This is how market research is carried out.
Define Ideal Customer
Now that you know what kind of templates you want to make, you need to decide who you'll sell them to. Understanding who your templates are for can help you not only build a professional and long-lasting business, but it will also help you attract more of the same or similar clients.
You should think about specific inquiries when gathering information about your target customer. You should be asking inquiries about their psychographics as well as their demographics. These questions will help you gain a better idea of how your products might be able to help your clients address their challenges.
As your Etsy shop grows and you sell more things, you'll gain a better understanding of your customers and be able to narrow down who your ideal customer is.
Set up your business branding
Create a logo for your company.
After you've determined what you're selling and to whom you're selling it, the next step is to develop a professional brand.
When you're building your business brand, one thing to keep in mind is that you want to make sure you're producing something that will appeal to your target customer. An Etsy shop that sells wedding invitation templates, for example, will have an entirely different brand than one that sells corporate presentation templates.
A beautiful color scheme with floral themes can be the trademark of the wedding invitation shop. A shop providing presentation templates for business owners, on the other hand, can have a more professional image.
Create and Design Your First Canva Template
This is where the adventure begins. This is where you'll make your first Canva template, which you'll sell on Etsy. Canva has a lot of pre-made designs to choose from, but it's crucial to remember that reselling any of their ready-made templates, even with minimal changes, is unlawful.
Always start from scratch and take inspiration from their templates. Pinterest, Instagram, Muzli, Dribbble, and Behance are all good locations to look for ideas.
Furthermore, it's best to plan out the color scheme and typefaces you'll use across your designs from the start since this will create a consistent look and feel across all of your templates.
Prepare Canva Templates for Sale
It's time to share your templates with your buyers once you've finished producing them.
It's fairly straightforward; all you have to do is:
1. Create a new document (A4 or US Letter)
2. Write a brief thank-you note to your client.
3. Go to the template you want to use.
4. From the top-right menu, choose "Share."
5. Choose "Share a link to use as a template" from the drop-down menu.
6. Make a copy of the link
7. Insert your document inside it.
8. Save as a PDF
You'll make this PDF the deliverable, which means that when someone buys a product, they'll get this PDF.
Create Product Listing Images
The importance of creating beautiful product photographs cannot be overstated. A potential buyer will click the buy button because of your product image. It's your first and only chance to make a good impression on potential purchasers.
Finding existing mockup templates online and using Photoshop to add your designs to them is one of the finest ways to produce an attention-grabbing product image.
I usually make at least 10 product photos for each product. The greater the number of graphics, the better.
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| Product listing images |
Set up a shop
You've got your templates ready to go. Your PDF has been sent to you. You've already prepared your product photographs. You are now ready to open your store. Etsy, Creative Market, or Design Bundles are the greatest locations to start.
Optimize SEO
If you decide to use Etsy, you should concentrate on Etsy keyword research and optimize your listings for maximum SEO.
You should consider how your products can be seen by as many people as possible on Etsy. Etsy SEO is the most effective technique to accomplish this.
Now, Etsy SEO, or search engine optimization, is a method of increasing the number of customers who locate your products by employing keyword-rich titles and tags in your listings.
Etsy SEO doesn't have to be difficult or time-consuming. Thinking about what keywords and phrases your consumer will type into the search bar is the simplest method to approach SEO.
Your Turn
Are you ready to start selling Canva templates now that you've mastered the fundamentals? Are you ready to profit from your Canva templates in a passive manner?
